The #1 Must for More Amazon Sales this Holiday Season

Amazon shoppers rush to buy the deals you offer them

November and December are THE prime months for shopping.  It”s when shoppers are anticipating major holidays and gearing up for the Black Friday, Thanksgiving, Christmas, and Cyber Monday deals; in other words, shoppers are in the mood to spend.

How do I win more sales amid the throng of Amazon sellers you ask?

That”s right, I just mentioned it.  Deals, discounts, freebies, buy-one-get-one, shipping upgrades, promotions, free gift wrapping – whatever you can think of.

Specifics for squeezing more sales out of shoppers who flock to Amazon:

1. Figure out your offers

Go through your products and business strategy and see if you can offer any incentives for your customers.  Maybe you can discount some products, offer promotions for ordering more from you, and wrap gifts for free to save your customers time.

Can you bundle your products into gift baskets or in some presentable, festive gift form?  Then offer different bundles at different price ranges – $50, $75, $100, $150.  Make shopping more convenient for your customers, and take the pain out of selecting individual gifts.

Do you have inventory you need to move or clear out?  Can you throw those products in  for free when customers buy something from you?

Think about how you can entice your customers.

2. Choose your type of promotion

Study the types of promotions you can offer on Amazon and choose the one that best fits your incentive.

3. Create your promotion on Amazon

When the time comes, remember to create your promotion on Amazon so that customers can access your deals.  Try creating the promotion earlier specifying the effective dates to further online casino promote your deal and build on the hype.

4. Shout your offer

Now that you”ve decided on your offer and promotion type, make it known.  Put it everywhere you can to make sure your customers see it.  Put it in your seller profile page.  Edit your company logo to include the deal so that it shows up on your seller page and Amazon”s more offers page.  Design banners for your storefront, if you”re lucky enough to have the option to customize.  Do you package and ship your own products?  Then include your deal on your packing list or include an insert that asks your customers to visit your Amazon store for the deal.

Try combining your deal with your logo to attract Amazon shoppers for more holiday sales

Remember to plan early, make sure you have enough inventory for the surge of customers you”ll get from implementing these steps, and abide by Amazon”s rules.  (By the time you read this article, it”ll probably be too late for Black Friday, but Christmas is still around the corner and hey, you can always get a head start for next year).

Happy Selling!

Jessica Tanner

November 22, 2013

Pauline's passions lie in eCommerce and supporting individuals in their online selling endeavors. Currently, as a frequent contributor to the BQool Blog, she channels her passions into creating informative contents that break down the complex challenges Amazon sellers face on a daily basis.