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Top Amazon Influencers You Must Follow in 2025

The Amazon Influencer Program gives sellers and private labels access to authentic product reviews and highly engaged audiences through creator storefronts and content. This roundup highlights top Amazon influencers who excel at reviews and storytelling—plus how brands can collaborate with them to boost visibility, reach target audiences, and grow in 2025.

Overview

Top 10 Amazon Influencers to Watch in 2025

#1 @alliephunter

Alliephunter Amazon Influencer

Allie Hunter, a former in-house content creator, joined the Amazon Influencer Program in 2019. On her Amazon Storefront, she covers kitchenware, home appliances, clothing, and shoes—consistently spotlighting trending products and deals.

#2 @teresalaucar

Teresalaucar Amazon Home Decor Influencer

Teresa Caruso curates elevated home décor and Amazon finds for her 1.8M+ followers. Her Amazon storefront is a go-to for stylish transformations and sought-after home products.

#3 @hellomrshubbard

Hellomrshubbard Amazon Parenting Influencer

Brooke shares family-friendly finds and sanity-saving hacks for busy parents. Her Amazon storefront features toddler solutions, outfits, and everyday essentials.

#4 @tonytechbytes

TonyTechBytes Amazon Gaming Tech Influencer

Tony specializes in gaming products and accessories. Explore rigorous reviews and curated setups on his Amazon storefront.

#5 @jodie.thedesigntwins

Jodie The Design Twins Amazon Home Decor Influencer

Jodie Kammerer shares budget-friendly décor ideas, DIYs, and lifestyle tips. She co-manages an Amazon storefront with her twin sister, Julie.

#6 @trevinpeterson

Trevin Peterson Amazon FBA Influencer

Trevin is an entrepreneur and Amazon FBA seller with $4M+ in revenue and 500K+ followers. His Amazon storefront features practical product recommendations.

#7 @brittany1wilson

Brittany Wilson Amazon Fitness & Beauty Influencer

Former soccer player Brittany Wilson reviews fitness gear, beauty products, and supplements on her Amazon storefront.

#8 @decor.snippets

Decor.Snippets Amazon Home Decor Influencer

Rue (Decor Snippets) shares cozy décor ideas and practical tips—reviewing everything from furniture to devices. See her Amazon storefront.

#9 @kristintaenzer

Kristin Taenzer Amazon Fashion & Beauty Influencer

Kristen Taenzwer focuses on fashion and beauty with seasonal style guides. Browse her Amazon storefront for outfits and inspiration.

#10 @everythingjustbaked

Everythingjustbaked Amazon Baking Influencer

Netflix’s “Is It Cake?” star Justin Ellen reviews baking essentials and tools. Visit his Amazon storefront for creator picks and brand collaboration ideas.

What are the Benefits of the Amazon Influencer Program?

The program lets creators from YouTube, Instagram, Facebook, and TikTok showcase products via storefronts and livestreams, turning authentic content into revenue. It’s selective—Amazon evaluates engagement, not just followers, and requires creator/business accounts for some platforms.

Commissions pay out after items ship and include a waiting period, so patience and consistent content are key. For motivated creators and brands, the program can drive meaningful exposure and sales.

Tip: Pair influencer campaigns with optimized pricing and margins. Try BQool’s AI Repricer to protect profits while traffic spikes.

For a deeper dive into joining, see this article.

FAQs about Amazon Influencer Program

How do I apply for the Amazon Influencer Program?

Submit your established social media accounts and three sample videos. Amazon evaluates your presence and engagement metrics.

Is there a minimum follower count?

Not strictly. Some influencers are accepted with ~90 followers. Engagement and content quality matter more than follower totals.

Can brands collaborate with Amazon influencers?

Yes—collaborations can boost visibility, traffic, and sales through authentic reviews and creator storefronts.

Are there alternatives for affiliate marketing?

Yes. Consider the BQool Hero Program for shorter payment cycles and potentially higher commissions.

 

This blog was published by Pauline Thomere on Dec 23rd 2024 and updated by Naimi Ismadi on 15th October 2025.

 

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Pauline Thoméré

December 23, 2024
Naimi Ismadi is a content and marketing specialist at BQool, helping Amazon sellers scale their businesses through clear, engaging insights on repricing tools and smarter selling strategies.

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