There is an 80/20 rule that generally holds true. The 80/20 principle is that 80% of success comes from 20% of your actions. For Amazon sellers, it means 80% of your sales likely come from 20% of your products. You need to continue to sell your best-selling products to have that constant revenue stream. Once …
Would you rather listen to this blog instead of reading it? Just click play below. (Audio Recording by Marco Negri) As an Amazon seller, you are probably performing product research to discover new and trending products to attract shoppers. Getting the right price for your products is a key aspect of your business. When a new …
Black Friday & Cyber Monday, the biggest shopping season is right around the corner! Many experienced sellers have already started preparing for the busiest time in Q4. For those that haven’t started yet, it’s not too late. We will share some selling tips on how you can prepare and make the most of Black Friday & …
One of the most critical aspect in the success of an Amazon store is pricing of products. If a product is overpriced, it will fail to attract shoppers and make sales. If the price is too low, you will barely make a profit. However, having a competitive and profitable pricing at the same is easier …
Why promote your products on YouTube? Krista Daniels, who sells handmade chocolates on Amazon FBA, says her biggest customer attractions are her YouTube videos. Her clips are short and sweet. One of her viral videos featured a very romantic marriage proposal involving Krista’s chocolate products. With dozens of consumer videos of her products appearing on YouTube, Krista says …
It’s difficult enough juggling Facebook, Twitter, and Pinterest in my Amazon store marketing strategy. I definitely don’t intend to involve myself in anymore mushrooming social media copycats. This was my first reaction to LinkedIn. I’m sure you also didn’t even bother to open that first few LinkedIn invites from your friends. The lesson I learned …
Whether you’re starting out with your first Amazon product or a more experienced seller, keyword research is an important step. Do it well, and it can pay great dividends down the line. Here’s why: Keywords are part of the spine of our ASIN copy Keywords populate the back end search terms Keywords can be what …
The reason why so many sellers are selling on Amazon FBA is that Amazon handles the majority of customer service for the sellers. However, if your customers enquire about your product functionality or features, the Amazon Customer service rep wouldn’t have a clue on how to answer them. You would still need to answer these …
In its 2018 earnings report, e-commerce giant, Amazon, finally admitted to investors that it may have a counterfeit problem. This admission follows the public scolding by big names like Birkenstock for their failure to prevent the sale of counterfeit goods. How does Amazon Brand Registry work? Over two years, an advocacy group working with …
It’s typical for Amazon sellers to have their very own eCommerce websites. Not only does having one help them expand their brand and add diversity to their business, but it pretty much helps them capture a market segment that they don’t have access to when operating only within Amazon. What Amazon sellers should never ignore, …
Brexit is looming in the United Kingdom and its effects are being felt far and wide throughout Europe and indeed the world. As BQool’s preferred indirect tax partner, we want to help you keep your clients informed of the changes that are occurring. Let’s shed some light upon what Brexit means with regards to cross …
When it comes to Amazon customers, as little as 5% take the time to leave some sort of feedback. Low customer responses are frustrating in any business, but this is especially the case on Amazon, where customer reviews and brand reputation are two of the few tools that you have to separate yourself from other …
The Q4 shopping season is here, and it’s important to map your promotions out to ensure that you’re making the most out of this time of year. Shoppers in the last quarter of the year (due to Black Friday, Cyber Monday, and Christmas) love saving money and become more deal-focused when shopping. Therefore, it’s a …