How to Optimize your Amazon Product Photos

To become a successful private label seller on Amazon, not only do you need to offer good products, but you must also optimize your product page. While a listing should provide comprehensive product description, good photos, especially the main image play an important role in enticing customers to click in to your listing. Moreover, since …

By BQool Marketing

November 25, 2016

Amazon Review Policy Update: No More Incentivized Reviews

On October 3, 2016, Amazon updated its product review policy to ban incentivized product reviews [1]. In other words, sellers are no longer permitted to offer free or discounted products to customers and ask for product reviews in return. Since this has been the strategy adopted by many private label sellers in recent years to …

By BQool Marketing

November 1, 2016
amazon vender

Is Amazon Vendor Central a good choice?

As a brand owner, a common choice for you is to sell on Amazon as a third-party seller. That means you manage your Amazon store via Seller Central and have to operate most of the business by yourself. However, there is actually another option for you: become Amazon first-party seller and let Amazon sell your …

By BQool Marketing

October 28, 2016

Increase of FBA Storage Fees During 2016 Holiday Season

In 2015, FBA (Fulfillment by Amazon) volumes have grown significantly and the inventory levels were extremely high. Especially in November and December, U.S fulfillment centers were fully packed. In order to store all the overloading inventory, they had to set up hundreds of temporary warehouse canopies. To avoid situation like this and the potential capacity constraints …

By BQool Marketing

October 14, 2016

How to Deal with Negative Product Reviews on Amazon

  As more and more consumers nowadays turn to Amazon to check product ratings and reviews before making a purchase, it is extremely vital for sellers, especially Private Label, to make sure people are saying good things about their products. Not only do product ratings affect your sales, they also impact search rankings on Amazon. …

By BQool Marketing

October 11, 2016

The Positive Impacts of Negative Feedback on Amazon

All businesses face negative customer feedback. The problem is, do you know how important an online review can affect your business and how to handle negative reviews? According to Graham Charlton, the Editor in Chief of Econsultancy, 61% of customers read online reviews before making a purchase decision on e-commerce sites [1] and 88 % …

By BQool Marketing

September 30, 2016

Repricing Central Update: Improving Efficiency

We are excited to reveal the latest update in BQool Repricing Central! In this update, we revamped the interface to be more user-friendly and intuitive to use, as well as added several new features to maximize the software’s potential and help you win sales.   Contemporary and Intuitive Interface   Repricing Central just received a …

By BQool Marketing

September 12, 2016

Boost Sales & Profit on Amazon with Intelligent BQool Repricer

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Package Lost in Transit? Precautions for Amazon Sellers

On a sleepless night I bought a sleep therapy sound machine on Amazon and have been waiting patiently for it. However, it’s been over a week and the machine is still nowhere to be seen! The seller says the package may have been lost in transit. Or could it have been a fraud and they …

By BQool Marketing

September 9, 2016
challenges-selling-internationally

Global Selling: 10 Challenges When Selling Overseas

With Amazon’s presence in 11 countries worldwide, sellers now have the opportunity to expand their businesses beyond their home markets. Amazon makes it easy for merchants to sell across borders by offering Europe (Germany, France, Italy, Spain and the UK) Unified accounts and North America (Canada, U.S. and Mexico) Unified accounts as well as providing …

By Peiya L

August 24, 2016
private label seller guide

9 Causes for Private Label Seller Failure on Amazon

In the last few months I’ve spoken to hundreds of Amazon private label sellers. Some are hugely successful, whilst others struggle. For those of them that face challenges, similar issues arise again and again. Here are 9 of the most common reasons which can prevent private label sellers from succeeding.   1. Rusty on the …

By BQool Marketing

August 24, 2016

5 Reasons for Using Amazon Feedback Software

In price-sensitive e-commerce platforms such as Amazon, the key factors that differentiate you from other sellers are your seller ratings and feedback scores. According to Amazon, “maintaining a high feedback rating is crucial in becoming a successful seller” [1]. Feedback and reviews have powerful impact on how your Amazon store is perceived by others. There’s …

By BQool Marketing

August 12, 2016

How will Brexit impact Amazon sellers?

It has been more than a month since Britons made the decision that will forever change the future of Great Britain   to leave the European Union. The next steps for the UK include invoking Article 50 of the Lisbon Treaty and thereafter starting negotiations with the rest of the 27 EU member states on its …

By BQool Marketing

August 8, 2016
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