Are you selling on Amazon and looking for ways to entice consumers to try out your products? One year ago, Amazon launched Amazon Giveaway, which is a great promotional tool for merchants to boost product exposure. With Amazon Giveaway, Amazon merchants, especially private label owners, are able to set up campaigns to give away their own products as prizes, draw in shoppers to try …
By BQool Marketing
June 17, 2016
Potential in European Marketplaces European E-commerce is growing rapidly! E-commerce in the UK is expected to grow by 10.5% this year [1], France by 7.9%[2], Germany by 12%, Spain by 19% and Italy by 18% [3]. Moreover, the 5 European marketplaces that Amazon currently operates in covers 25% of e-commerce spending in the region [4]. With …
By BQool Marketing
May 20, 2016
The risks and pitfalls of expanding your Amazon store internationally can be intimidating. Thanks to Amazon’s interconnected global networks, infrastructure and mega branding – the challenges of logistics, customer support and fulfillment have become easier to manage than ever before. With 11 global market places (US, UK, CA and IN all English-based) reaching customers in 180 countries worldwide, embrace the opportunity to expedite your …
By Peiya L
May 13, 2016
Coming in 2nd is worse than finishing last. You have given more effort than the rest, but the result was the same. As sellers, we’d all love to sit on the Buy Box throne, but it isn’t too bad to be second, third or even fourth on Amazon thanks to the More Buying Choices Box …
By BQool Marketing
May 6, 2016
Tag: Amazon Buy Box
Rejoice! Amazon has expanded their search term limit from 250 characters (5 lines of 50 each) to 1,000 characters. Working within the confines of a 50 character limit is challenging, and itâs often frustrating to filter out valuable long-tail keywords. However, as they say, âWater is a boon in the desert, but the drowning man …
By BQool Marketing
April 22, 2016
Exactly five months ago, Amazon began weeding and removing the âVerified Purchaseâ label from reviews given using free or deeply-discounted promo codes from sellers. Recent policy changes indicate that such reviews are subject to immediate removal. This article takes a closer look at this policy, why these changes were implemented and guidelines to avoid removal of these precious labels from legitimate …
By BQool Marketing
April 20, 2016
Many Amazon sellers have developed social media marketing strategies to increase traffic to their store. Moreover, utilizing social media allows you to find new customers, and develop brand exposure before they’ve even ‘stepped’ into your store. Pinterest is the third largest social media platform with over 100 million active users per month. Read on to …
By BQool Marketing
April 8, 2016
You’ve got a great idea for what you are going to sell, but here comes the next challenge: Where to source the products? Product ideas can be difficult to come by, but coming up with the idea is often less challenging than the sourcing of those products. In recent years, many entrepreneurs look to Asia, …
By BQool Marketing
March 30, 2016
Discovering a profitable trending product is every sellersâ dream. Those Movers and  Shakers can take off in a matter of weeks and generate massive revenues. However, without proper research, haphazardly jumping on the bandwagon to sell trending products will more likely result in getting dragged under the wagon instead. In part 2 of our series, …
By BQool Marketing
January 25, 2016
 Start Sourcing Products to Sell Online Google âwhat to sell on Amazon?â and youâll get 185 million hits. Anyone can pay the fees, source inventory, and start selling on Amazon⊠but not everyone is successful at it. Online sellers have a better chance to profit and satisfy customers when they stock the right products at the …
By BQool Marketing
January 15, 2016
Heads up! Here are the Amazon holiday sales strategies to help you boost your revenue! During the holiday shopping season, who doesnât want to increase sales? Learn more about Amazon sales strategies to increase your holiday sales! Create winning strategies and follow these basic guidelines to optimize your inventory levels, pricing strategy and shipping. The first step …
By BQool Marketing
December 9, 2015
A statistical analysis of the effectiveness of feedback requesting emails from third party service providers on Amazon. There are currently a lot of third party service providers on Amazon featuring automated feedback-request email software. While products might slightly differ between each company, their main idea is similar, which is to take on a proactive approach …
By BQool Marketing
October 2, 2015
Tips for Amazon SEO Ranking Product Title Optimization Amazonâs search algorithm prioritizing product title above all else when ranking products in a search result is a well-known fact. The role in which product title plays is absolutely crucial for conversion rate as consumersâ buying decisions are frequently influenced by the quality and relevance …
By BQool Marketing
August 24, 2015
Tag: Amazon SEO
