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Amazon PPC software illustration featuring an advertising dashboard, performance charts, and automation tools.

Amazon PPC Software: What to Look for in an Automation Tool

Managing a few Amazon PPC campaigns manually may not seem difficult. But as your account grows, so does the work behind it. More products create more campaigns. More campaigns create more keywords, product targets, bids, budgets, search terms, and performance data to review. At some point, the challenge is no longer knowing what to do. …

Seller Central News

Seller Central Update: New standards for the Business Seller Badge

Looks like Amazon decided to step up plans for Amazon Business. From now it will get a bit harder to get and keep the Business Seller badge. Apart from providing detailed info about the business (location, about, year established, and number of employees), Badge holders can have no product authenticity and safety complaints in the last 180 days. According …

By BQool Marketing

How to Optimize Amazon Headline Search Ads

How to optimize Amazon Headline Search Ads?

Last week I introduced Amazon Headline Search Ads. I talked about basic requirements and how they differ from Sponsored Products. You can read about it here As promised, this week I’ll discuss HSA optimization. Remember, those are some general tips and treat them as a baseline for your own testing. Headline Search Ads’ Anatomy There are 3 …

By BQool Marketing

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how to set up amazon ads

How to Use & Setup Amazon Headline Search Ads

A few months ago Amazon made Headline Ads available to everyone, and now most of private label sellers can use those ads to market their products. In the past, Headline Ads were restricted to Vendors (usually manufacturers and distributors selling directly to Amazon). This was a big change, and I took some time to test …

By BQool Marketing

Max sales holiday

Maximize Earnings on Amazon This Holiday Season

Ten billion dollars – that’s how much more revenue Amazon generally makes during Quarter 4 compared to Q1, for example. We’re used to seeing big numbers in relation to Amazon, but that’s pretty significant. I’m pretty sure that you already know that Q4 is the time of year you can make the most money selling …

By BQool Marketing

Happy Holidays – Launch Your Q4 Sales With BQool

Are you ready for the holiday selling season? This holiday, come join BQool and let us give you the boost you need to reach and exceed your Q4 expectations! Don’t miss out on this limited time promotion! The special offer is valid for both new users and existing BQool users who are interested in subscribing to an alternate marketplace or …

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Boost Sales & Profit on Amazon with Intelligent BQool Repricer

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Q4 sales tax

Q4 Amazon Sales Tax Tips for eCommerce Sellers

  Q4 is here, and that means your online holiday sales are already ramping up. During all the craziness, the last thing you need is to have to stop and deal with an issue like not collecting the right amount of sales tax. Luckily, there are a few things you can do now to ensure …

By BQool Marketing

Create A Winning Amazon Promotion Strategy

Promotion is a powerful tool that can help Amazon sellers fulfill a wide range of goals. By running promotions you can boost short-term sales, generate reviews for new products, and move stale inventory to name a few. Before running a promotion you will want to decide carefully on what you’re trying to accomplish and the …

By BQool Marketing

Prevent Review Manipulation Causing Amazon Suspension

Do you know Amazon sellers can be suspended from selling on Amazon because of allegations of review manipulation? The following is a guideline for obtaining the reinstatement of your sellers’ account if Amazon accuses you of review manipulation. What is Review Manipulation? Review manipulation is when Amazon claims you did something to obtain positive reviews. Review manipulation …

By BQool Marketing

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