Prime Day 2024: Everything you Need to Know

Amazon Prime Day 2024 is just around the corner this July. With recent policy changes and the introduction of multiple new FBA fees, this year’s Prime Day is shaping up to be a challenge for third-party sellers. How will these fees impact Prime Day sales and how can you best prepare for this year’s Prime …

5 Factors to Consider for Product Package Design

As an Amazon private label seller, one of the missions during the process of building your brand is to create package and logo for your products. Some people may think of package design simply as a nice image on a bottle or box, but there’s more to it than that. Package design should be a marketing instrument …

By BQool Marketing

December 12, 2016

How to Optimize your Amazon Product Photos

To become a successful private label seller on Amazon, not only do you need to offer good products, but you must also optimize your product page. While a listing should provide comprehensive product description, good photos, especially the main image play an important role in enticing customers to click in to your listing. Moreover, since …

By BQool Marketing

November 25, 2016
bqool ecom @ chicago

BQool @ ECom Chicago (a.k.a How ECom Chicago Eclipsed My Heart)

Hi, this is Peiya at BQool and I’ve been attending trade shows since I was twelve. My parents ran an successful import and packaging supply company in New Zealand and my brother and I grew up working for them. Business has always been a big part of my life. In the beginning, we helped to unload goods or bring …

By Peiya L

November 22, 2016

Amazon Review Policy Update: No More Incentivized Reviews

On October 3, 2016, Amazon updated its product review policy to ban incentivized product reviews [1]. In other words, sellers are no longer permitted to offer free or discounted products to customers and ask for product reviews in return. Since this has been the strategy adopted by many private label sellers in recent years to …

By BQool Marketing

November 1, 2016
amazon vender

Is Amazon Vendor Central a good choice?

As a brand owner, a common choice for you is to sell on Amazon as a third-party seller. That means you manage your Amazon store via Seller Central and have to operate most of the business by yourself. However, there is actually another option for you: become Amazon first-party seller and let Amazon sell your …

By BQool Marketing

October 28, 2016
bqool repricing software update

Update! BQool Repricing Patch Release-10/21

After the last Repricing Central feature update in September, we have received a lot of great feedback and feature requests from our users. In response to your feedback, we have implemented several improvements in our latest Repricing patch! This Repricing Patch addresses most of the user requests on the Profit Calculator and listing management. The …

By BQool Marketing

October 19, 2016

Boost Sales & Profit on Amazon with Intelligent BQool Repricer

Try BQool For Free View Pricing

Increase of FBA Storage Fees During 2016 Holiday Season

In 2015, FBA (Fulfillment by Amazon) volumes have grown significantly and the inventory levels were extremely high. Especially in November and December, U.S fulfillment centers were fully packed. In order to store all the overloading inventory, they had to set up hundreds of temporary warehouse canopies. To avoid situation like this and the potential capacity constraints …

By BQool Marketing

October 14, 2016

How to Deal with Negative Product Reviews on Amazon

  As more and more consumers nowadays turn to Amazon to check product ratings and reviews before making a purchase, it is extremely vital for sellers, especially Private Label, to make sure people are saying good things about their products. Not only do product ratings affect your sales, they also impact search rankings on Amazon. …

By BQool Marketing

October 11, 2016

The Positive Impacts of Negative Feedback on Amazon

All businesses face negative customer feedback. The problem is, do you know how important an online review can affect your business and how to handle negative reviews? According to Graham Charlton, the Editor in Chief of Econsultancy, 61% of customers read online reviews before making a purchase decision on e-commerce sites [1] and 88 % …

By BQool Marketing

September 30, 2016
benefits of product review software

6 Benefits of Amazon Product Review Software

Amazon product reviews and ratings make up the buyers’ portal to the Amazon world. More often than not, buyers decide in an instant whether to even consider purchasing your product based on a quick glance at your product ratings. Since product reviews have become so important in e-commerce, there are more and more professional reviewer …

By BQool Marketing

September 23, 2016

Repricing Central Update: Improving Efficiency

We are excited to reveal the latest update in BQool Repricing Central! In this update, we revamped the interface to be more user-friendly and intuitive to use, as well as added several new features to maximize the software’s potential and help you win sales.   Contemporary and Intuitive Interface   Repricing Central just received a …

By BQool Marketing

September 12, 2016

Package Lost in Transit? Precautions for Amazon Sellers

On a sleepless night I bought a sleep therapy sound machine on Amazon and have been waiting patiently for it. However, it’s been over a week and the machine is still nowhere to be seen! The seller says the package may have been lost in transit. Or could it have been a fraud and they …

By BQool Marketing

September 9, 2016
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