What is TACoS? No, not the food. In Amazon advertising, TACoS stands for Total Advertising Cost of Sales, and itâs one of the most important metrics sellers use to measure long-term growth. If youâre selling products on Amazon and running ads to boost your product listings, TACoS is the metric you should really be …
By Naimi Ismadi
March 31, 2026
Tag: Amazon advertising costs Amazon Black Friday sales Amazon Buy Box competition Amazon conversion rates Amazon Cyber Monday sales Amazon holiday shopping season Amazon inventory planning Amazon listing optimization Amazon peak season timeline Amazon PPC Campaigns Amazon Prime Day Amazon Q4 sales Amazon repricing strategy Amazon sales events Amazon seasonal trends Amazon seller strategy eCommerce peak season holiday eCommerce sales when is Amazon peak season
By Pauline Thoméré
October 17, 2023
Tag: amazon selling tips
In 2015, FBA (Fulfillment by Amazon) volumes have grown significantly and the inventory levels were extremely high. Especially in November and December, U.S fulfillment centers were fully packed. In order to store all the overloading inventory, they had to set up hundreds of temporary warehouse canopies. To avoid situation like this and the potential capacity constraints …
By BQool Marketing
October 14, 2016
Tag: Amazon sellers
As more and more consumers nowadays turn to Amazon to check product ratings and reviews before making a purchase, it is extremely vital for sellers, especially Private Label, to make sure people are saying good things about their products. Not only do product ratings affect your sales, they also impact search rankings on Amazon. …
By BQool Marketing
October 11, 2016
All businesses face negative customer feedback. The problem is, do you know how important an online review can affect your business and how to handle negative reviews? According to Graham Charlton, the Editor in Chief of Econsultancy, 61% of customers read online reviews before making a purchase decision on e-commerce sites [1] and 88 % …
By BQool Marketing
September 30, 2016
Amazon product reviews and ratings make up the buyersâ portal to the Amazon world. More often than not, buyers decide in an instant whether to even consider purchasing your product based on a quick glance at your product ratings. Since product reviews have become so important in e-commerce, there are more and more professional reviewer …
By BQool Marketing
September 23, 2016
We are excited to reveal the latest update in BQool Repricing Central! In this update, we revamped the interface to be more user-friendly and intuitive to use, as well as added several new features to maximize the softwareâs potential and help you win sales. Contemporary and Intuitive Interface Repricing Central just received a …
By BQool Marketing
September 12, 2016
Tag: Best repricer
On a sleepless night I bought a sleep therapy sound machine on Amazon and have been waiting patiently for it. However, itâs been over a week and the machine is still nowhere to be seen! The seller says the package may have been lost in transit. Or could it have been a fraud and they …
By BQool Marketing
September 9, 2016
Tag: Amazon sellers
On behalf of the staff at BQool, it gives me great pleasure to welcome you to our inaugural editorial, A Cool Opinion. This editorial was created with ecommerce entrepreneurs in mind, particularly sellers on the Amazon platform. As consultants, we do our best to not only understand the needs of our clients, but also give …
By Peiya L
September 5, 2016
Tag: Amazon Seller Coach
With Amazonâs presence in 11 countries worldwide, sellers now have the opportunity to expand their businesses beyond their home markets. Amazon makes it easy for merchants to sell across borders by offering Europe (Germany, France, Italy, Spain and the UK) Unified accounts and North America (Canada, U.S. and Mexico) Unified accounts as well as providing …
By Peiya L
August 24, 2016
Tag: Amazon Seller Coach
In the last few months Iâve spoken to hundreds of Amazon private label sellers. Some are hugely successful, whilst others struggle. For those of them that face challenges, similar issues arise again and again. Here are 9 of the most common reasons which can prevent private label sellers from succeeding. Â 1. Rusty on the …
By BQool Marketing
August 24, 2016
In price-sensitive e-commerce platforms such as Amazon, the key factors that differentiate you from other sellers are your seller ratings and feedback scores. According to Amazon, âmaintaining a high feedback rating is crucial in becoming a successful sellerâ [1]. Feedback and reviews have powerful impact on how your Amazon store is perceived by others. Thereâs …
By BQool Marketing
August 12, 2016
It has been more than a month since Britons made the decision that will forever change the future of Great Britain  to leave the European Union. The next steps for the UK include invoking Article 50 of the Lisbon Treaty and thereafter starting negotiations with the rest of the 27 EU member states on its …
By BQool Marketing
August 8, 2016
Tag: Amazon sellers
Are you selling on Amazon EU marketplaces and find it a hassle to issue VAT invoices with different VAT rates? We have a great news! BQool is excited to introduce our new feature in Feedback Centralâ EU VAT Invoice Generator! What is VAT and why is VAT invoicing important? According to Amazonâs policy, âAmazon is …
By BQool Marketing
July 29, 2016
