Prime Day Marketing & Advertising 2025 Blog

Guide to Prime Day Marketing & Advertising 2025

TL;DR – Summary Start Prime Day ad prep two weeks early, triple your budgets, monitor ROAS alongside ACoS, prioritize top-performing ASINs, defend your brand keywords, and have omnichannel backups ready for maximum sales and profit. Read this guide to Prime Day Marketing & Advertising 2025 to be fully prepared.   Does Prime Day Still Pay …

How to Reprice your Listings this Prime Day 2023 ?

    As Prime Day approaches for the second time this year, it is important to prepare your business for a successful holiday season. By now, you have stocked up on inventory in anticipation of this Q4. While finding the right products is crucial (we will never stress it too much), it’s equally important to …

By Pauline Thoméré

October 6, 2023

Ecommerce News Roundup: September Recap

As September comes to a close and October begins, BQool is here to keep you informed with the latest Amazon news. A lot has happened in September, so sellers should stay alert! Buy with Prime Announces Shopify app, Reviews, Cart, and 24/7 Live Chat Launched last year, Buy with Prime allows you to offer a …

By Pauline Thoméré

October 2, 2023

The Top 8 Pet Costumes You Must Sell for Halloween

Halloween is around the corner, and it is about time to get your business ready for the spookiest celebration of the year. When it comes to Halloween, you usually want to source costumes, treats, accessories, and decorations but have you thought about sourcing pet costumes? That’s right, pet owners just cannot let their furry friends …

By Pauline Thoméré

September 27, 2023

Ecommerce News Roundup: August Recap

Find out what happened on Amazon in August! Summer may be a distant memory, but Amazon had plenty of news to share. Here is the recap of Amazon August News! Prepare your FBA Inventory Now to Maximize Holiday Sales To maximize your holiday sales, plan ahead to make sure that your FBA inventory arrives at …

By Pauline Thoméré

August 31, 2023

Decoding Amazon Buy Box Enigma: FBA Subscribe and Save

Are you looking to increase sales on Amazon and build an even stronger relationship with your customers? Look no further than Amazon’s Subscribe & Save program! This program can help you create a more strategic sales plan, give your customers the convenience of buying automatically, and give them access to loyalty rewards. With the many …

By Pauline Thoméré

August 22, 2023

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Ecommerce News Roundup: July Recap

  Are you up to date with the latest Amazon sellers news? Take some time out from your summer vacation to check out this month‘s updates from Amazon. We have all the Amazon news you need for the month of July! ☀️ Uncover product opportunities with the new Search by ASIN feature Product Opportunity Explorer now …

By Pauline Thoméré

August 7, 2023

Decoding Amazon Buy Box Enigma: Second Buy Box

It is no secret that securing the Buy Box can be challenging because of the fierce competition on Amazon! But do not worry, sometimes Amazon shows two buy boxes on a listing and that will work IN YOUR FAVOR! To maximize your success, use a good Repricer to adjust your price that suits the market changes. …

By Pauline Thoméré

August 2, 2023

Amazon Prime Day 2023 : Latest AI Repricing Strategies

As we expected Prime Day will take place in July this year! Remember, we were fortunate to have two Prime Days last year– one in July and the other in October– which provided great opportunities to increase profits and sell off stagnant inventories. Though we do not know whether Amazon will host a second Prime …

By Pauline Thoméré

July 6, 2023

Ecommerce News Roundup: June Recap

Prime Day 2023 is around the corner. In case you were too busy to prepare your Amazon store for the most popular shopping event of the year, we have collected the news that could be helpful for your business this month! Make sure you have read the latest news before D-Day! Here is the recap …

By Pauline Thoméré

July 4, 2023
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