Blog
Start Free Trial

BQool Blog

Amazon PPC Optimization: How to Improve Campaign Performance blog banner

Amazon PPC Optimization: How to Improve Campaign Performance

Launching an Amazon PPC campaign is only the beginning. Once the campaign starts collecting data, optimization is about answering three questions: What is working? What is limiting performance? What should you change next? The third question depends on the first two. If impressions are low, raising the budget may not help. If shoppers click but …

Why Should You Use BQool Repricer?

Monitoring and updating a large number of listings is highly time-consuming for Amazon sellers. That is why many sellers turn to repricers to help them stay competitive and manage their prices effectively on Amazon. But a repricer can make or break your Amazon business. This is why choosing the right Amazon repricer is crucial. BQool …

By Pauline Thoméré

What is Amazon Renewed Program?

Looking to boost your revenue on Amazon this year? The Amazon Renewed Program offers a fantastic opportunity to resell used electronics, appliances, and more. With stringent quality checks, Amazon ensures that refurbished products meet high standards, making them attractive to eco-conscious and budget-savvy consumers alike. Embrace sustainability and turn refurbished products into profit! Ready to …

By Pauline Thoméré

Best SEO Tactics for your Listings on Amazon in 2025

Reselling on Amazon is not just about price and Buy Box ownership; it is also about optimizing your listings. With fierce competition, standing out can be challenging, especially if your keywords are inadequate. Ensuring your listings have impeccable Amazon search engine optimization (SEO) is crucial. Effective Amazon search engine optimization (SEO) benefits both sellers and …

Exploring the Handmade Amazon Program: Is it Worth Your Time (or your Money)?

In today’s competitive landscape, diversifying income streams is key for Amazon sellers. For sellers who have a flair for crafting, the Amazon Handmade program presents an enticing opportunity to monetize unique handcrafted products by tapping into Amazon’s vast customer base. However, before embarking on this journey, it is imperative to carefully evaluate the program’s advantages …

By Pauline Thoméré

How to Start Selling on Tik Tok? (Dropshipping)

While selling on Amazon may offer lucrative opportunities, the recent increase in fees can be a significant drawback for many sellers. Consequently, merchants are actively exploring alternatives to generate income without completely abandoning the Amazon platform. In this evolving e-commerce landscape, social media platforms like TikTok have emerged as crucial players, enabling savvy sellers and …

By Pauline Thoméré

FBA Selection Program: How Does It Work?

As profitability becomes increasingly elusive for Amazon sellers due to rising Amazon fees, leveraging the platform’s various programs strategically has become paramount to maintain probability of one’s business. The FBA Selection Program emerges as a potential lifeline, designed to alleviate financial strain by offering storage fee rebates to sellers meeting specific eligibility criteria. However, can …

By Pauline Thoméré

Boost Sales & Profit on Amazon with Intelligent BQool Repricer

Try BQool For Free View Pricing

What They Do in the Shadow: Amazon Seller Scams Exposed

While most Amazon sellers operate with integrity, it is important to know that unethical practices can sometimes occur on the platform. A small subset of sellers may resort to questionable tactics that violate policies and principles of fair competition. These could include misleading buyers, infringing on intellectual property, using black hat marketing ploys, or attempting …

By Pauline Thoméré

How to Avoid Amazon Low Inventory Level Fee with BQool Repricer?

Starting April 2024, merchants whose inventory level falls below 28 days of supply will be charged a low inventory level fee, which has caused concerns for cost conscience sellers. Because the slew of new fees introduced this year, like the placement fees introduced in March, have been eating into Amazon sellers’ profit margin, many are …

By Pauline Thoméré

Why Should you use AI to Optimize your Listings on Amazon?

Crafting captivating product descriptions is crucial in the realm of online retail to sway customers’ purchasing decisions. Since customers can’t see items in person, descriptions and pictures must create a compelling virtual experience that makes people want to purchase from you. Using Artificial Intelligence can be a real game-changer for optimizing your product listings on Amazon. …

By Pauline Thoméré

Amazon New Placement Fee Debunked – Inbound Placement & Defect

  Amazon’s latest fee updates, including the new Placement Fee and Inbound Defect Fee, have caused an uproar among sellers. If you are an Amazon seller, you are likely aware of the very controversial low inventory fees and return policy fees that have sparked widespread outrage in the seller community. These fees have been widely condemned …

By Pauline Thoméré

Amazon Return Policy in 2025 (Latest Update)

Amazon has recently made a major announcement that will significantly impact third party sellers: changes to returns processing fees set to take effect in 2024. The new policy will be implemented in three phases from February to June, shifting costs back to sellers who are already facing slim profit margins. This is just one of …

By Pauline Thoméré

×