Launching an Amazon PPC campaign is only the beginning. Once the campaign starts collecting data, optimization is about answering three questions: What is working? What is limiting performance? What should you change next? The third question depends on the first two. If impressions are low, raising the budget may not help. If shoppers click but …
By Naimi Ismadi
Tag: Amazon advertising costs Amazon Black Friday sales Amazon Buy Box competition Amazon conversion rates Amazon Cyber Monday sales Amazon holiday shopping season Amazon inventory planning Amazon listing optimization Amazon peak season timeline Amazon PPC Campaigns Amazon Prime Day Amazon Q4 sales Amazon repricing strategy Amazon sales events Amazon seasonal trends Amazon seller strategy eCommerce peak season holiday eCommerce sales when is Amazon peak season
Amazon is a platform where millions of shoppers can browse through products easily and quickly. Because of that, Amazon merchants don’t need to vigorously promote their stores and products to grab consumers’ attention. However, this means fierce competition between sellers always present on Amazon as there are multiple merchants offering the same products. In such …
By Christina Chen
Tag: Amazon Seller Coach
Are you skeptical about how Buy Box could improve your sales? Are you also confused why you need a repricer to get in the buy box? In this article, we will answer these two questions and provide you some information about the benefits of the Buy Box and why you need an Amazon repricer to …
By Christina Chen
Tag: Audio Best repricer
Excess inventory refers to the products unlikely to ever move from the shelves because they are outdated, low, or no demand in the market. So the longer the inventory is stored, the higher costs may generate. For FBA sellers, this means more Amazon storage fees to pay, thus reducing their cash flow and eating into …
By Christina Chen
As we mention before in our previous article well management of your inventory has a direct influence on your sales performance. Indeed, a poor inventory management can drag down your sales performance and make you lose money. But can you also manage your sales? In today’s discussion, we will look at how you can reprice …
Managing inventory could be difficult especially when you have many items. Some of your items may move faster or slower than others due to seasons, demands and other factors. Because of this, storage fees migÂht cost you more than you think especially if you are a FBA seller. Today, BQool explains to you the different …
By Pauline Thoméré
Tag: repricer
BQool Conditional Repricer is coming this April! Before we get too excited for the release, we’d like to take some time to talk about what conditional repricer is and how you can utilize conditional repricing rules to auto switch between different repricing strategies to dominate the Amazon buy box. Let’s get straight into it! What …
By Pauline Thoméré
Tag: repricer
Selling on Amazon offers a lot of advantages to sellers, like improved brand visibility online and better customer reach across multiple marketplaces. While you sell your products on Amazon, you need to pay for fees especially if you have subscribed to FBA program. As you may have noticed, Amazon offers different services, programs that …
By Pauline Thoméré
Tag: Amazon fees
✳️ Update 2022 Inventory Age Report The Inventory Age Report has been replaced by Inventory Health Report. You can access the report via: Amazon seller central > Amazon fulfilment report > Inventory > Manage Inventory Health ✳️ IPI Threshold Lowering Since January 1, 2022 The inventory Performance Index (IPI) threshold for FBA Storage limits has been …
By Guest
Tag: inventory managment
Amazon is one of the most popular trading floors in the world. It’s the leader in the sale of consumer goods through an online services system. To estimate the size of Jeff Bezos’ platform, it owns 49.1% share of online shopping and 5% of the entire online and offline market in the United States. Also, 50% of total sales …
By Marco Negri
Tag: amazon returns
Amazon sellers always look for ways to increase sales and drive more traffic to their online store. What better ways to achieve this than by Amazon advertisement? Advertising cost and promotion cost are common marketing expenses for Amazon sellers. First, we will introduce which kind of promotion you should pick to boost your online business …
By Pauline Thoméré
If you are using Amazon FBA sooner than later, you will deal with lost or damaged inventory. The good news: you can get your money back. The bad news: it’s not always as automated and straightforward as it should be…
By BQool Marketing
Tag: reimbursement
As a new seller on Amazon, it is not always easy to find what kind of products you can sell for profits. Amazon gives you the opportunity to sell different categories of products, so it is common for people to sell beauty products, pet accessories, clothing, sportwear, electronics…etc. The opportunities are limitless in these categories …
By Pauline Thoméré
