Despite how they sound, negative keywords aren’t all that bad. In fact, are one of the most effective ways to improve your Amazon Ads performance. By preventing your ads from appearing for irrelevant searches, they help reduce wasted ad spend, improve campaign efficiency, and focus your budget on shoppers who are more likely to buy. …
By Naimi Ismadi
March 31, 2026
Tag: Amazon advertising costs Amazon Black Friday sales Amazon Buy Box competition Amazon conversion rates Amazon Cyber Monday sales Amazon holiday shopping season Amazon inventory planning Amazon listing optimization Amazon peak season timeline Amazon PPC Campaigns Amazon Prime Day Amazon Q4 sales Amazon repricing strategy Amazon sales events Amazon seasonal trends Amazon seller strategy eCommerce peak season holiday eCommerce sales when is Amazon peak season
By Pauline Thoméré
October 17, 2023
Tag: amazon selling tips
Amazon sellers always look for ways to increase sales and drive more traffic to their online store. What better ways to achieve this than by Amazon advertisement? Advertising cost and promotion cost are common marketing expenses for Amazon sellers. First, we will introduce which kind of promotion you should pick to boost your online business …
By Pauline Thoméré
February 11, 2022
If you are using Amazon FBA sooner than later, you will deal with lost or damaged inventory. The good news: you can get your money back. The bad news: it’s not always as automated and straightforward as it should be…
By BQool Marketing
January 27, 2022
Tag: reimbursement
As a new seller on Amazon, it is not always easy to find what kind of products you can sell for profits. Amazon gives you the opportunity to sell different categories of products, so it is common for people to sell beauty products, pet accessories, clothing, sportwear, electronics…etc. The opportunities are limitless in these categories …
By Pauline Thoméré
January 14, 2022
How is your sales performance by the end of the year? We believe that many of you have already capitalized on the Q4 opportunity this October. Whether if the sales result is as good as your expectation or not, this holiday season would have in some way driven traffic to your Amazon listings or increased …
By Christina Chen
December 17, 2021
What’s the secret sauce to a seller’s success on Amazon? Low prices? Fast delivery? Or a vast selection of products? There are many ways for a seller to succeed on Amazon but no seller can achieve great success without providing great customer service. Successful sellers would have a customer-centric strategy in their business. They provide …
By Christina Chen
December 9, 2021
If there’s something Amazon sellers fear the most, product returns will no doubt be one of the recurring nightmares. Indeed, returns represent a loss for your online business. But if you look past the negative connotation of a product return, it is a good opportunity to test the quality of your customer service. Keep in …
By Pauline Thoméré
November 26, 2021
Is your listing under review? What should you do? Have you ever encountered this problem “Item Under Review” on your Amazon product page? If you receive this notice, it means the item is being investigated by Amazon. There is a couple reasons why this incident may occur. What causes this problem? …
By Christina Chen
November 24, 2021
Recently, due to the post pandemic situation, a lot of workers in the United States have decided to resign their 9 to 5 shift jobs to seek for better salaries and improve their working conditions. The movement called “the great resignation” started to become very prominent in August but till now we do not have …
By Pauline Thoméré
November 12, 2021
Customer service matters a lot on Amazon. The platform is clearly committed to please the customers by providing a very flexible return and refund policy and takes all customers’ feedback very seriously. Dealing with customers as an Amazon seller can be very stressful, and you must adopt the right strategy to respond to discontent customers …
By Pauline Thoméré
September 30, 2021
Counterfeit has always been a socio-economic issue over the years, however, with the advent of the information technology and the expansion of the eCommerce, the counterfeit practice is now more rampant and sophisticated around the world. The change in consumer’s consumption pattern also exacerbates the counterfeit problem making it more insidious than ever. Counterfeit …
By Pauline Thoméré
September 15, 2021
As we approach the final stretch of the year, it’s time to stay focused and finish strong—because Q4 is here. The last quarter is traditionally the busiest for sellers, and it’s critical to be prepared for the surge in demand during this decisive period. The past two years have been especially challenging due to the …
By Pauline Thoméré
August 31, 2021
Selling on Amazon could be challenging for sellers, and it is crucial to stand out from the competitors to attract buyers and have a profitable and durable business. Indeed, as Amazon sellers, it is not very easy to get the spotlight in an ultra-competitive and alterable environment, and right now you are probably wondering how …
By Pauline Thoméré
August 25, 2021
