Launching an Amazon PPC campaign is only the beginning. Once the campaign starts collecting data, optimization is about answering three questions: What is working? What is limiting performance? What should you change next? The third question depends on the first two. If impressions are low, raising the budget may not help. If shoppers click but …
By Naimi Ismadi
Tag: Amazon advertising costs Amazon Black Friday sales Amazon Buy Box competition Amazon conversion rates Amazon Cyber Monday sales Amazon holiday shopping season Amazon inventory planning Amazon listing optimization Amazon peak season timeline Amazon PPC Campaigns Amazon Prime Day Amazon Q4 sales Amazon repricing strategy Amazon sales events Amazon seasonal trends Amazon seller strategy eCommerce peak season holiday eCommerce sales when is Amazon peak season
How is your sales performance by the end of the year? We believe that many of you have already capitalized on the Q4 opportunity this October. Whether if the sales result is as good as your expectation or not, this holiday season would have in some way driven traffic to your Amazon listings or increased …
By Christina Chen
What’s the secret sauce to a seller’s success on Amazon? Low prices? Fast delivery? Or a vast selection of products? There are many ways for a seller to succeed on Amazon but no seller can achieve great success without providing great customer service. Successful sellers would have a customer-centric strategy in their business. They provide …
By Christina Chen
If there’s something Amazon sellers fear the most, product returns will no doubt be one of the recurring nightmares. Indeed, returns represent a loss for your online business. But if you look past the negative connotation of a product return, it is a good opportunity to test the quality of your customer service. Keep in …
By Pauline Thoméré
Is your listing under review? What should you do? Have you ever encountered this problem “Item Under Review” on your Amazon product page? If you receive this notice, it means the item is being investigated by Amazon. There is a couple reasons why this incident may occur. What causes this problem? …
By Christina Chen
Recently, due to the post pandemic situation, a lot of workers in the United States have decided to resign their 9 to 5 shift jobs to seek for better salaries and improve their working conditions. The movement called “the great resignation” started to become very prominent in August but till now we do not have …
By Pauline Thoméré
Customer service matters a lot on Amazon. The platform is clearly committed to please the customers by providing a very flexible return and refund policy and takes all customers’ feedback very seriously. Dealing with customers as an Amazon seller can be very stressful, and you must adopt the right strategy to respond to discontent customers …
By Pauline Thoméré
 Counterfeit has always been a socio-economic issue over the years, however, with the advent of the information technology and the expansion of the eCommerce, the counterfeit practice is now more rampant and sophisticated around the world. The change in consumer’s consumption pattern also exacerbates the counterfeit problem making it more insidious than ever. Counterfeit …
By Pauline Thoméré
As we approach the final stretch of the year, it’s time to stay focused and finish strong—because Q4 is here. The last quarter is traditionally the busiest for sellers, and it’s critical to be prepared for the surge in demand during this decisive period. The past two years have been especially challenging due to the …
By Pauline Thoméré
Selling on Amazon could be challenging for sellers, and it is crucial to stand out from the competitors to attract buyers and have a profitable and durable business. Indeed, as Amazon sellers, it is not very easy to get the spotlight in an ultra-competitive and alterable environment, and right now you are probably wondering how …
By Pauline Thoméré
Keep up with the latest BQool product updates and feature releases. We’re constantly working to improve your BQool experience, here’s a summary of what has changed over the past few weeks. July 2021 Now, AI Repricer includes 5 simple-to-use yet insanely powerful strategies that are flexible and robust enough to cater to your business …
By Christina Chen
Collecting is a part of human nature. Most of us have our interests, and we live in a world that is full of merchandise for almost anything we’re interested in — whether it’s comic books, band t-shirts, or movie memorabilia. However, there can come a time that you need to sell some of the items …
By Guest
Amazon has updated its FBA fees for 2021, and these changes officially took effect on June 1, 2021. By knowing how much money it will take to sell on Amazon, sellers will learn how to spend their money wisely and make their Amazon business the most profitable it can be. In this post, BQool will …
By Christina Chen
