Return on Ad Spend (ROAS) is one of the most referenced metrics in Amazon advertising, and one of the most misunderstood. Many sellers aim for a “good” ROAS without knowing whether that number supports profitability or long-term growth. So, what is a good ROAS on Amazon? For most sellers, a healthy ROAS typically falls between …
By Pauline Thoméré
October 17, 2023
Tag: amazon selling tips
By Pauline Thoméré
March 31, 2023
Tag: Hiding Prices
Counterfeit has always been a socio-economic issue over the years, however, with the advent of the information technology and the expansion of the eCommerce, the counterfeit practice is now more rampant and sophisticated around the world. The change in consumer’s consumption pattern also exacerbates the counterfeit problem making it more insidious than ever. Counterfeit …
By Pauline Thoméré
September 15, 2021
BQool is here for you in case you have missed the latest announcements about the upcoming changes on the Amazon Platform. We want to keep you updated as much as we can to leave you well prepared for the next challenges on Amazon. I. FBA Shipment Starting from October 1, 2021, Amazon will …
By Pauline Thoméré
September 8, 2021
As we approach the final stretch of the year, it’s time to stay focused and finish strong—because Q4 is here. The last quarter is traditionally the busiest for sellers, and it’s critical to be prepared for the surge in demand during this decisive period. The past two years have been especially challenging due to the …
By Pauline Thoméré
August 31, 2021
Selling on Amazon could be challenging for sellers, and it is crucial to stand out from the competitors to attract buyers and have a profitable and durable business. Indeed, as Amazon sellers, it is not very easy to get the spotlight in an ultra-competitive and alterable environment, and right now you are probably wondering how …
By Pauline Thoméré
August 25, 2021
Keep up with the latest BQool product updates and feature releases. We’re constantly working to improve your BQool experience, here’s a summary of what has changed over the past few weeks. July 2021 Now, AI Repricer includes 5 simple-to-use yet insanely powerful strategies that are flexible and robust enough to cater to your business …
By Christina Chen
July 19, 2021
It’s essential for Amazon sellers to keep up with the latest news in the industry. With Amazon News Roundup, it’s easy to stay updated with everything that matters to your business. Let’s recap the top headlines in June. Start selling in Brazil with hassle-free unified accounts If you are a US-based professional seller, you …
By Christina Chen
July 2, 2021
Collecting is a part of human nature. Most of us have our interests, and we live in a world that is full of merchandise for almost anything we’re interested in — whether it’s comic books, band t-shirts, or movie memorabilia. However, there can come a time that you need to sell some of the items …
By Guest
June 29, 2021
Amazon has updated its FBA fees for 2021, and these changes officially took effect on June 1, 2021. By knowing how much money it will take to sell on Amazon, sellers will learn how to spend their money wisely and make their Amazon business the most profitable it can be. In this post, BQool will …
By Christina Chen
June 25, 2021
Need to declutter your overstuffed bookshelves? Interested in flipping books for a profit? Check out this step-by-step guide on how to sell books on Amazon, and get started! Step 1. Decide Your Fulfillment Method FBM Sellers pick, pack, and ship books to the buyers directly with no intervention from Amazon, and sellers also are responsible …
By Christina Chen
June 21, 2021
Tag: Audio
Get the latest and most updated Amazon news here in case you missed it. Refund at First Scan (RFS) for seller-fulfilled returns Amazon has introduced the Refund at First Scan (RFS) feature to all sellers who use the Prepaid Return Label program. Products returned through Amazon’s Prepaid Return Label program will automatically be eligible …
By Christina Chen
June 4, 2021
What is the Amazon Buy Box? In simple words, Amazon Buy Box is a CTA (Call To Action) that leads shoppers to purchase the item from a designated seller. The Amazon Buy Box is on the right side of an Amazon product detail page where shoppers can add a product to their cart or “buy …
By Christina Chen
May 31, 2021
Tag: Audio
When speaking of an online marketplace, everyone thinks Amazon – by far the largest online retailer in the world. Some statistics you need to know: Amazon hosts 2.6 million third-party active merchants like yourself around the world. Amazon’s net sales for 2020 reached $386.06 billion, and its largest revenue segment was retail product sales with …
By Christina Chen
May 19, 2021
Tag: Audio
